Hello!
I’m a freelance writer and editor with a wealth of experience in fashion, food, travel, weddings, and sport. My work is mostly online – think homepage banners and below-the-line text, product pages and Instagram captions, blog posts and listicles with an SEO-friendly slant – but I also write things you can hold in your hands, like magazine features and party invitations, so rest assured I can bend and twist my style to suit you. Plus, I’ve been told I’m nice to have around.
Previous ‘proper’ jobs have included Assistant Editor at an ecommerce startup when I was just 22, Chief Tweet Composer (my title, not theirs) for a certain Christmassy penguin on behalf of a certain beloved British retailer, and UK Copy Manager at a renowned high street fashion brand. In my freelance life, I’ve donned my consultant hat to help new businesses with their tone of voice, written travel pieces for one of – if not the – most-read news site in the world, and compiled blog posts that kept restaurant owners happy and the foodie community hungry for more. Bigger jobs are just as much my jam as the one-off commissions; I’ve overhauled whole websites and brochures dedicated to the perfect ‘I do’, and crafted thousands of words on running gear that made sure budding Bolt’s clicked ‘add to basket’.
Ready for some name drops?
If a who’s who of my client list is what you’re here for, then read on for a roster of employers past and present…
John Lewis, Look magazine, Mail Online Travel, Melt Content, Country House Wedding Venues, The Hairy Bikers, Orion Books, Ted Baker, Thomas Cook, Design My Night, House of Fraser, East Coast Trains, Matches Fashion, Florrie and Bill, River Island, Brides, Beara Beara, Entertainment Wise, Little Black Dress, Refinery Group, Simply Be, High and Mighty, Style Dabba, Just Juices, Black White Denim, Lime Lace, Coffee Pot Digital, Alice Hannah, Frockdrop, Itsie Bitsie (Hong Kong), Forever Unique, Lyst, Worth Every Moment, Global Luggage.
Let’s work together
Email your requirements to gemmalucypress@gmail.com and I’ll get back to you as soon as possible.